⚡Performance Rules

Impression Share Protection for LinkedIn Ads

Maintain target impression share for critical LinkedIn campaigns and audiences.

Metric

Impression Share

Condition

Impression share drops below target

Action

Increase bid or budget to maintain share

Example Rule

IF (Condition)

Impression share drops below 30% for VP-level audience

THEN (Action)

Increase bid by 15%

Result

Restore 40% impression share for key decision makers

Ensure visibility for strategic audiences

✓Maintain competitive presence

✓Consistent brand visibility

✓Protect strategic audiences

✓Prevent competitor takeover

1
Connect Your LinkedIn Ads Account
Sign in with LinkedIn and grant access to your ad accounts
2
Navigate to Automation Rules
Go to Dashboard → Automation → Create New Rule
3
Configure the Condition
Set up the trigger: Impression share drops below 30% for VP-level audience
4
Set the Action
Choose what happens: Increase bid or budget to maintain share
5
Enable Notifications
Get Slack or email alerts when the rule triggers